What is SEO?
Search engine optimisation (SEO) is the process of affecting the online visibility of a website in Google and other search engines through small, cumulative changes. It is the best way to drive traffic to your website from Google, even outperforming Google Ads. Learn more about how SEO can help your Toowoomba-based business in our guide, What is SEO.
Benefits of Our SEO Service
If SEO is poorly done, it can actually harm your business. You need to hire someone who knows what they’re doing.
One of the biggest benefits of our SEO Toowoomba service is the generation of quality leads. Unlike traditional ‘outbound’ approaches to lead generation that interrupt the prospective client’s day, our SEO services Toowoomba attract prospects with a more client-centric approach.
It’s a long term strategy
Because we are dedicated to using ethical SEO methods and providing you with the best possible results, these results typically last longer than less ethical methods. On top of this, if you pay for ads, once you turn the ads off, you stop getting leads. With our Toowoomba SEO services, once you’re well-positioned in Google, there’s no need for ongoing investment to keep that position. (Unless your competition start targeting the same keyword).
SEO gets more clicks
On average, PPC marketing (Google Ads) received 30% of the total clicks in any given search. The remaining 70% is distributed across the organic search results, with the lion’s share going to the first position. SEO also has a higher conversion rate at an average of 10% compared to 3.75% for PPC and 0.71% for social media.
Our SEO services Toowoomba focus on improving your website, creating amazing content, and promoting that content. This helps to build trust and positions you as the expert in your field. This typically results in a greater market share and a more solid business.
Targets every aspect of the buyer’s journey
Our Toowoomba SEO Service doesn’t just focus on getting you into the first position in Google. We want to help you attract new business, even when they’re not ready to buy. With an overarching content strategy, we help you build a great customer journey, making it easier to bring them onboard as a client.
Together we are strong
SEO alone will provide you with a great ROI, but the benefits of search engine optimisation go beyond this; it works well with other marketing strategies. Combining SEO with PPC improves both, Adding social media further expands your reach and both channels assist each other. It can even help with outbound approaches like leaflets and brochures.
SEO increases referral traffic
Promotion is an important part of SEO. When other websites link back to your website, they pass trust onto your website. The more trustworthy they are, the more trust is passed on. The same is true for traffic. The more traffic a website has, the higher the probability that some of that traffic will head over to your website. This leads to more sales, providing you with another marketing avenue.
Why choose Digimark for your SEO in Toowoomba?
It is our objective to create the kind of results that make you want to invite us to your Christmas party. We have dedicated a lot of time and resources to refining our process so as to deliver an efficient and effective solution that provides a 10x return on investment. We strive for excellence and deliver the highest quality SEO Toowoomba services.
Our SEO Process in Toowoomba
We take a deep dive into your business’s digital world to discover what’s working, what’s not working, and what can be done better.
We leverage your existing assets to acquire quick wins, reducing the time required to start seeing return on investment.
We help you identify and create digital assets that will help you take a greater market share.
We reach out to industry leaders, influencers, magazines, and relevant blog owners to promote your content and your site.
What Our SEO Clients in Toowoomba Say
We had Steve and the Digimark team carry out an SEO project for our website recently. The attention to detail and quality of the information provided by Steve was simply outstanding. They implemented many improvements to the website which have created a 200% increase in traffic to our site – pretty impressive! I particularly loved that Steve kept us informed at every step of the process and I never had to wonder what was happening. We were always kept in the loop. I highly recommend Steve and the Digimark team for SEO projects!
I asked Steven to help with my website speed. He did everything he said he would. He treated the website with respect and left it as he found it (except much faster). This was done with a minimum of fuss, within a couple of days and for a very reasonable price. It was a really easy process and I would definitely recommend Steven to anyone looking for help with their website.
I’ve worked with Steve on a number of projects over the past 12 months. Steve goes above and beyond and the ‘extra mile’ to ensure that results are achieved for his clients and will not rest until it is done. It’s often hard to find someone in the SEO world with integrity and trust but you need to not look further.
I met for a consult with Steve, and he was very patient as we tried to talk with my 10 month old squirming around! He gave me some great insight to what processes to put in place for my start up business and some great ideas for my current ‘bread & butter’ business. I highly recommend Steve, not only for SEO but also for business direction and strategy, and recommendations on key people that may help in other areas of my businesses. Very valuable. Thanks Steve.
Fantastic professional service at an affordable rate, Steve has certainly made a huge difference to our business with his not only great advice but modern user-friendly web options. As the owner of a small business in a competitive market time is everything. Steve and his team deliver on time every time. For a dedicated local company, I can’t rate these guys enough Thank you Steve.
Frequently Asked SEO Questions
How to Hire an SEO Agency in Toowoomba?
How Much Does SEO Cost?
SEO can be a significant investment for some small businesses. It is a long term strategy that usually requires thousands of dollars to be invested before you get a return. That being said, hiring a cheap service will be even more costly. If your SEO agency is charging you less than $750, they are just taking your money.
How long does it take to get in the first spot in Google?
SEO is a long term strategy. It usually takes 3-6 months to start seeing a result. Depending on the industry you are in and the quality of your website at the start of the campaign, on average, it takes 12 months to get to the top of Google.
Should I Stop SEO Once I Reach the Top of Google?
Google is constantly changing their algorithm. In order to stay at the top, you still need to be doing SEO. Further, your competitors will likely respond to you taking their valuable traffic and if you stop the SEO services, it will be easier for them to take your ranking.
Can You Guarantee Rankings?
There are no guarantees in SEO. Google only shares their guidelines, they don’t provide an exact blueprint. Some companies may guarantee you results and often these are the companies that use short term tricks that do get you quick results, but they do not last. Often, within a short period of time, Google bans the website entirely. We use ethical SEO, so while we can’t guarantee results, once you do achieve the top spot, it will be harder for your competition to take it from you.
Should I do Google Ads as Well as SEO?
We usually recommend Google Ads as an additional strategy to SEO. Google Ads get 30% of the clicks, so it is a great way to take market share for when you’re in the top spot. They are also a good way to get a return on investment early while you wait for your SEO to start working.
Do you work in Toowoomba?
Yes. We provide SEO in Toowoomba. The owner of Digimark, Steven Jaenke also lives in Toowoomba.
3/189 Margeret St
Toowoomba QLD 4350
0413 868 177
Mon – Fri 9:00am to 5:00pm
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