The first 5 organic results in Google account for 67.60% of all clicks, with 31% going to the first result. If you’re not there, you may as well be invisible. We can help you with our SEO Brisbane service.
What is SEO?
SEO stands for search engine optimization and is the process of getting the web pages that make up your website to rank as high on search engine results pages (SERPs) as possible. To achieve this, each page on your website must be optimised to rank for specific search terms that potential customers type in when they’re looking for the service offered by your business. Learn more about how SEO can help your Brisbane-based business in our guide, What is SEO.
Benefits of Our SEO Service
SEO is so worthwhile because it offers a huge range of benefits to your business. Here are some of the main advantages of implementing an SEO strategy:
SEO Provides More Quality leads
SEO isn’t merely getting your website more traffic, it’s about driving interested and motivated customers who are already looking for the services that you provide. When you have more interested eyeballs on your increasingly valuable site, you’re guaranteed to convert more into customers and generate more revenue.
SEO Is a Long-Term, Longer-Lasting Strategy
Unlike other advertising methods, such as pay-per-click (PPC) ads or social media marketing, your optimised website will continue to attract prospective customers over the long-term. There’s no ‘turning off’ SEO, as you can with a PPC campaign – your optimised will consistently be a digital asset for your business.
Increase Your Client Conversion Rate
As SEO involves improving things like your website’s content structure, navigation and site speed, visitors will find it easier to make their way around your website and make purchases. This will result in you successfully converting more of your visitors into customers.
SEO Improves Brand Perception
As well as making your brand more visible, SEO also makes it seem more credible. One of the main reasons 75% of people don’t go past the first page of Google is that they don’t think they need to. They feel that one of the businesses featured on the first page will have what they’re looking for and repeated experience has reinforced that belief. By climbing to the first page of Google’s results, your business will automatically benefit from that positive perception.
More Repeat Business and Referrals
With an optimised site offering a better user experience, your customers are far more likely to return for repeat purchases. Better still, because people will find it easy and convenient to do business with you, they’re also more likely to recommend you to their friends and family.
SEO Offers Higher ROI On Marketing
While social media offers an average conversion rate of 0.71% and PPC campaigns typically convert at 3.75%, SEO also has a conversion rate of 10% – 16%. This offers you a higher return on investment (ROI) on your marketing budget.
SEO Builds Brand Awareness
The higher your ranking, the more visible your brand will be whenever someone makes a search related to your market or industry. Prospects will become increasingly familiar with your brand, which increases their trust in you and the probability that they’ll choose to purchase from you instead of your competitors.
Why choose Digimark for your SEO in Brisbane?
We’re not a large, flashy corporate operation – we’re a small, dedicated team that cares about delivering results for your business.
While we are extremely driven and bring significant experience and smarts to your project, we are honest, open, and approachable. No airs and graces here. Yes, we are decisive and uncompromising when it comes to getting you results – we expect a lot of ourselves. But we’re down to earth too. We’d rather pull up our sleeves and have real conversations around a computer monitor instead of sitting stiffly in a boardroom strategising.
We value strong partnerships with every person or company that works with us. We focus on developing trust from day one. Our CEO for example has a backstory that includes time as a nurse. Listening and helping others is innate. We are driven to work closely with you, understand your business needs completely and get you the best outcome possible.
We strive for excellence and deliver the highest quality SEO services in Brisbane.
Our SEO Process in Brisbane
We take a deep dive into your business’s digital world to discover what’s working, what’s not working, and what can be done better.
We leverage your existing assets to acquire quick wins, reducing the time required to start seeing return on investment.
We help you identify and create digital assets that will help you take a greater market share.
We reach out to industry leaders, influencers, magazines, and relevant blog owners to promote your content and your site.
What Our SEO Clients in Brisbane Say
Digimark has a personalized touch and Steve is fantastic, We have a new website that looks fresh and professional. We have engaged Digimark for all our SEO and marketing, Steve’s communication with all aspects is impeccable and we are kept up to date at all times. “UNDERSTATES AND OVER DELIVERS”
Steve coached me to the #One Position in Google and Bing. Let me explain: Running a community of Small Business owners my goal is to make it easier for them to do more business with each other and the rest of the community too. I purchased a Directory platform. Initial searches showed Nothing! we didn’t rank at all, and then steve started coaching me, we explored the platform set-up and made some changes. He got me focused on the right things and within a month, we’re #One position for Brisbane Small Business Directories on both platforms. Great Job Steve, I couldn’t have done it without you!!!
I’ve worked with Steve on a number of projects over the past 12 months. Steve goes above and beyond and the ‘extra mile’ to ensure that results are achieved for his clients and will not rest until it is done. It’s often hard to find someone in the SEO world with integrity and trust but you need to not look further.
I met for a consult with Steve, and he was very patient as we tried to talk with my 10 month old squirming around! He gave me some great insight to what processes to put in place for my start up business and some great ideas for my current ‘bread & butter’ business. I highly recommend Steve, not only for SEO but also for business direction and strategy, and recommendations on key people that may help in other areas of my businesses. Very valuable. Thanks Steve.
Frequently Asked SEO Questions
How to Hire an SEO Agency in Brisbane?
How Much Does SEO Cost?
SEO can be a significant investment for some small businesses. It is a long term strategy that usually requires thousands of dollars to be invested before you get a return. That being said, hiring a cheap service will be even more costly. If your SEO agency is charging you less than $750, they are just taking your money.
How long does it take to get in the first spot in Google?
SEO is a long term strategy. It usually takes 3-6 months to start seeing a result. Depending on the industry you are in and the quality of your website at the start of the campaign, on average, it takes 12 months to get to the top of Google.
Should I Stop SEO Once I Reach the Top of Google?
Google is constantly changing their algorithm. In order to stay at the top, you still need to be doing SEO. Further, your competitors will likely respond to you taking their valuable traffic and if you stop the SEO services, it will be easier for them to take your ranking.
Can You Guarantee Rankings?
There are no guarantees in SEO. Google only shares their guidelines, they don’t provide an exact blueprint. Some companies may guarantee you results and often these are the companies that use short term tricks that do get you quick results, but they do not last. Often, within a short period of time, Google bans the website entirely. We use ethical SEO, so while we can’t guarantee results, once you do achieve the top spot, it will be harder for your competition to take it from you.
Should I do Google Ads as Well as SEO?
We usually recommend Google Ads as an additional strategy to SEO. Google Ads get 30% of the clicks, so it is a great way to take market share for when you’re in the top spot. They are also a good way to get a return on investment early while you wait for your SEO to start working.
Do you work in Brisbane?
Yes. We provide SEO in Brisbane
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